Common Myths Abound when being sold
a Real-Estate Website
1. Flash Headers and Fancy Graphics
"Fancy graphics are important on
property websites."
"A Flash Intro will make clients think better about you and be more
likely to buy from you."
Yeah right! Try actually speaking to your clients, and
the one thing they will all mention is 'ease of use'. Flash graphics may
slow the operation of the site down and can even annoy your prospective
clients. What they want is an easy to use way of finding properties. Make
sure your site satisfies that all-important requirement.
2. I know my Customers
"All my prospective buyers are local"
"They already know who I am"
If you believe this, then you are living in a dream world.
Most successful agents are gaining business at the expense of their competition
by marketing on property portals to national and international buyers.
The simple fact is, more and more people from abroad are using the internet
every day to research properties and make contact with new real-estate
agents. If you are not marketing to these buyers, then you are missing
out on loads of business. We are creating new property portal, some of
which you can advertise on for free.
3. No time for a Property Website
"As soon as I take on a property, it's sold"
"I don't have the time to upload properties. My time could be better
spent doing other things."
With our advanced administration console, adding a new
property takes seconds. If you have already typed up a Word document with
the details, you can cut & paste the text from that straight into
the website. Uploading photos is easier than you'd expect also, as with
one click, the website will take ANY size photo, and scale it correctly
to fit the website & create a thumbnail, all automatically. If you
really have no properties left to sell, then use our MLS system (coming
soon) to satisfy your clients requirements.
4. Cost
"I can't justify the extra expense"
What expense? One extra sale per year will probably pay
for the bulk of it. With our system, you should see a dramatic increase
in leads and sales.
We offer a complete design, hosting and management service
for your website, with options such as automatic uploading to various
property portals, translation of property descriptions and more. Obviously
this will cost something. But we are extremely competative, and increasing
your sales even fractionally, will more than make up the difference. Most
agents will realise immediate and recurring profit.
5. Website Localisation
"Over here, properties are marketed differently,
and your sort of site won't work"
The whole point of our technology, is that it
is designed to be adapted to any country and any style. We are based in
Spain - Marbella, but our websites can be in any language, or a combination.
Prices can be in any currency, or a visitor selectable. Properties can
be categorised and selected in any way, chosen by you, or by your customers.
For example, in the UK, people like to see all the room sizes listed out.
In other countries, the liveable area, the lot size and number of bathrooms
are more important. In the Caribbean, air-con and a pool are important.
Our websites take these criteria into account. However you want to present
your properties, we can do it.
6. Conclusion
"Get me onboard now!!"
If your website is easier to use for your customers than
the websites of your competitors, then you will gain business at their
expense.
If you present your properties on our national and international
property portals, then you will gain name-awareness and find more buyers
and sellers.
Send us an email today or call us to find out more - click
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